How do you deal with brand challenges in your business?

Divided by Brand is a monthly podcast aimed at entrepreneurs, business owners and influencers. I interview inspirational individuals, who at different points in their business journey have found themselves questioning brand. Topics include pivots, pain points, re-branding or re-thinking. Listen to specially selected guest interviews, telling stories of how branding sometimes creates dividing moments for a person or business. Plus incredibly powerful ways that branding has defined individuals.

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EPISODE LIBRARY

The celebrity brand of a lifetime

September 28, 2020

Spotlight Guest On this episode I feature Taiisha Bradley. Taiisha is a celebrity publicist, consultant, coach, and she advises creative entrepreneurs on how to generate, leverage, and repurpose media coverage…

Wildfire, grief and the birth of a personal brand.

September 14, 2020

Spotlight Guest On this episode I feature Thomas Wurm. Tom is a wildland firefighter, author, mindset coach, integrative psychology practitioner, fitness trainer, and nutrition specialist. This is a truly fascinating insight into…

Developing a brand mentality not a lifestyle.

September 3, 2020

Spotlight Guest On this episode I feature Ricardo J. Zulueta. He tells me about how his training in finance prepared him well for his future in business and we also talk…

How brand alignment helped a USA today, best selling author.

August 18, 2020

Spotlight Guest On this episode I feature Russell Nohelty. Russel has written and published a number of incredibly popular books and graphic novels. We talk about the success he had aligning…

Which simple branding items help grow a business?

August 5, 2020

Spotlight Guest On this episode I feature Paul Maskill as my Divided by brand spotlight guest. Paul is a true fountain of knowledge and proved to be one of the…

Being genuine was the best branding move I made for myself

July 29, 2020

Spotlight Guest On this episode I feature Natalie Klun as my Divided by brand spotlight guest. We talk about being genuine when it comes to branding and social media. Natalie is…