How do you deal with brand challenges in your business?

Divided by Brand is a monthly podcast aimed at entrepreneurs, business owners and influencers. I interview inspirational individuals, who at different points in their business journey have found themselves questioning brand. Topics include pivots, pain points, re-branding or re-thinking. Listen to specially selected guest interviews, telling stories of how branding sometimes creates dividing moments for a person or business. Plus incredibly powerful ways that branding has defined individuals.

LATEST EPISODE...

EPISODE LIBRARY

Wildfire, grief and the birth of a personal brand.

September 14, 2020

Spotlight Guest On this episode I feature Thomas Wurm. Tom is a wildland firefighter, author, mindset coach, integrative psychology practitioner, fitness trainer, and nutrition specialist. This is a truly fascinating insight into…

Developing a brand mentality not a lifestyle.

September 3, 2020

Spotlight Guest On this episode I feature Ricardo J. Zulueta. He tells me about how his training in finance prepared him well for his future in business and we also talk…

How brand alignment helped a USA today, best selling author.

August 18, 2020

Spotlight Guest On this episode I feature Russell Nohelty. Russel has written and published a number of incredibly popular books and graphic novels. We talk about the success he had aligning…

Which simple branding items help grow a business?

August 5, 2020

Spotlight Guest On this episode I feature Paul Maskill as my Divided by brand spotlight guest. Paul is a true fountain of knowledge and proved to be one of the…

Being genuine was the best branding move I made for myself

July 29, 2020

Spotlight Guest On this episode I feature Natalie Klun as my Divided by brand spotlight guest. We talk about being genuine when it comes to branding and social media. Natalie is…

How to develop a unique and memorable brand identity 2 of 5

July 16, 2020

Featured on this episode This is short, simple and structured bonus content aimed at helping business owners and entrepreneurs focus on exactly what the title says. Building off the popularity of…