How do you add personality to brand messaging?
Meghan Downs is an artist-turned-copywriter. With a background in running a handmade ceramics studio, Meghan learned first-hand how to market a small business. Her creative arts background gives her the ability to think in both a creative and critical way. Meghan specialises in working with SMEs. Helping to find their voice and market themselves in a way that connects to their customer and shows their true personality.
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10:50 – From artist to copywriter
17:40 – What is brand messaging?
20:30 – What are the most common brand messaging mistakes?
26:50 – Where to start with personality & brand messaging
30:12 – 5 easy ways to add personality to your brand’s website copy
Connect with Meghan
Meghans Free download – 5 easy ways to add personality to your brand’s website copy
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About the show
Divided by Brand is a show for founders, entrepreneurs, business owners and influencers. Primarily an interview based show. Produced by Daniel Ocock a brand identity specialist with over 20 years design experience and founder of Vie Design Co.